Newsletter Bounce Management Addon
The Newsletter Bounce Management Addon is an extension for the Newsletter plugin in WordPress that helps manage bounces in email marketing campaigns.
Key Features
- Bounce Detection: The addon analyzes delivery error messages and identifies bounces, marking the email address as bounced and ensuring that it is not contacted again.
- Dedicated Mailbox: It is recommended to set up a dedicated mailbox to collect delivery error messages, which the addon will process and delete once analyzed.
- Post SMTP Integration: If using the Post SMTP plugin as the SMTP plugin, the return path set in the Newsletter plugin Main Settings is not respected. The Bounce addon provides an option to set the return address in Post SMTP, which needs to be configured correctly.
- Configuration: The addon requires configuration of a dedicated mailbox email address where all error messages will be collected, accessible using the POP3 protocol.
- Bounce Checking: The addon checks the mailbox every hour and processes up to 1000 messages. However, the frequency may vary depending on the website’s resource usage.
- Error Handling: The addon can handle several possible error messages, and it is essential to address these errors promptly to ensure accurate management of bounces.
- Bounce Management: Managing bounces is essential for maintaining a healthy email list, improving deliverability, increasing engagement, and reducing the chances of emails being marked as spam.
Overall, the Newsletter Bounce Management Addon is an advanced extension that simplifies bounce management, ensuring that unreachable addresses are not contacted again. It is perfect for integration with Post SMTP and Gmail, and it offers hassle-free updates for premium plugins, secured and all in one place.
